The Pureline Wefts

Experience the quiet refinement of the Vivienne Coale Pureline Weft — crafted from 100% pure, raw, double-drawn hair, selected strand by strand for its integrity, movement, and natural elegance. Each piece is constructed with a disciplined attention to detail, allowing the hair to fall with effortless fluidity and a clean, balanced silhouette.

Designed for the woman who prefers subtlety over statement, the Pureline offers fullness without weight, softness without fragility. It behaves with the ease of natural hair — polished, versatile, and intentionally understated whether worn sleek, waved, or in a sculpted blowout.

Every composition is developed for longevity, preserving its texture, strength, and timeless finish for years with proper care. Washable, heat-friendly, and color-adaptable, the Pureline is not simply an extension — it is a considered addition to a curated life.

All pieces are made to order, with a processing period of 7–10 days. This ensures each selection is sourced, prepared, and delivered with the patience and precision that true luxury requires.